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It’s that time of year again. Brick-and-mortar stores are clearing out the sweaters and snow-mobiles and revamping window displays with sandals and scuba gear. We know that online retailers are painstakingly updating their virtual window space as well and (perhaps even more importantly) are thinking hard about how new technologies can bring a fresh edge to their website – and the bottom line.

To kick off the season, Google hosted “search summits” for more than 200 retailers in our London and New York offices last month. These summits allowed retailers to share their top priorities and concerns from a technology and business standpoint, and provided an opportunity for Google Product Managers, Engineers, Partner Managers, and customers to trade best practices in the industry.

We want to share the learnings with people who weren’t able to attend, so we’re extending an invitation to a live webcast on Friday, May 14 presented by Nitin Mangtani, Senior Product Manager for Google Commerce Search. We’ll cover all the basics of what makes good search on e-commerce sites, how improving search speed and usability can help improve customer satisfaction and increase sales, and how top online retailers have made the switch.

Join us to learn more – and bring your questions!

Friday, May 14, 2010
10:00 a.m. PDT / 1:00 p.m. EDT / GMT 06:00

Posted by Anna Bishop, Enterprise Search Marketing team

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Google Apps provides businesses with seamless, secure access to information regardless of device. You can check your email or consult your calendar, sites, and documents from any web-enabled device anywhere in the world with an Internet connection.

The ability to access your data from virtually anywhere enables higher productivity, but just like traditional systems that don’t run in the cloud, security concerns can arise if a user loses a computer or mobile device that can access their sensitive information. Fortunately, when users store data in Google Apps, they do not need to keep it on the device itself. Starting today, administrators can also easily invalidate a user’s active connection to Google Apps services from the Google Apps control panel.

More specifically, administrators can now reset a user’s sign-in cookies to help prevent unauthorized access to their account. This will log out that user from all current web browser sessions and require new authentication the next time that user tries to access Google Apps. Combined with the existing ability for administrators to reset user passwords, this new feature to reset users’ sign-in cookies improves security in the cloud in case of device theft or loss.

If you have any questions about this feature, please check out our help page.

The security and privacy of our customer’s data is paramount so stay tuned for more security features on Google Apps.

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Recently, we showed you how Google Site Search Themes can help you customize the look and feel of your website’s search engine with just a few clicks. We know it’s just as important to be able to quickly and easily modify the format of search results so they appear exactly as you’d like.

With Google Site Search's new data rendering features, you can enable the return of search results in whatever format you’d like. You can control the size and position of images, personalize the attributes that are shown, insert lines of metadata into search results, and much more.

You can find more about the technical implementation details on the Google AJAX API blog, and can add Google Site Search to your website by visiting google.com/sitesearch.

Posted by David Gibson and Nicholas Weininger, Software Engineers

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Editor’s note: Today’s guest blogger is Mark Nichoson, Product Manager at Adobe Community Help.

Back in 2008, Adobe began to use the power of Google Site Search to “plug the whole community brain trust right into the Creative Suite,” as we liked to say.

Now with the launch of Adobe® Creative Suite 5, we’ve taken that brain trust to a whole new level with the introduction of our new Community Help application. It’s an Adobe AIR®-based companion that’s automatically installed as part of any new Adobe CS5 product.

Launched directly from the Help menu of any CS5 product, the Community Help application enables customers to:
  • find fast answers with powerful new search options that let them focus results to just Adobe content, community content, developer resources, or even code samples
  • download core Adobe Help and language reference content for offline viewing (thanks to the Adobe AIR runtime)
  • see what the community thinks is the best, most valuable content via ratings and comments
  • share their expertise with others and find out what experts have to say about using their favorite Adobe product
Google Site Search: integration and innovation
Under the hood of the Community Help app lies our Google Site Search engine. This search engine searches across about 3000 sites – content such as product Help, language references, Tech Notes, Developer Connection articles, and Adobe TV videos as well as the best online content from the Adobe community. Content is chosen by experts at Adobe and in the design and developer communities, meaning customers find the answers they need faster.

Thanks to the robust Google Site Search APIs, the development team was not only able to easily integrate search results but also create unique innovations such as our new Code Search functionality. Formerly known as Blueprint, this new search option allows Adobe Flash® and Flex developers to search for relevant code samples so that they can write better code, faster.

A new definition of Help
By combining the best community content with the definitive reference that customers traditionally expect from Adobe, Community Help allows us to expand the definition what help means. Now users can tap into an entire ecosystem of content — one that can dynamically adjust to changing user needs and provide a much richer set of resources over the lifetime of the product.

Community Help can also be used as a standalone application. To give it a try, you can download it from adobe.com.

Mark Nichoson, Product Manager at Adobe Community Help

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If you’d like to learn more about what Google Site Search can do for your website, join us for this upcoming webinar:

Thursday, May 13, 2010
11:00 a.m. PDT, 2:00 p.m. EDT, GMT 07:00

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The data that powers API features like the map tiles, geocoding, and driving directions has been updated in Canada! The new base map in Canada will have expanded features such as more detailed water bodies, university campuses, postal code coverage, and a shorter feedback cycle for Maps updates – all leading to better, more accurate maps for employees and customers.

Along with this update we've launched the popular "Report a Problem" feature that's used in the United States to our Canadian users, too. It's recommended that you re-geocode all of your data to take advantage of the update.

Learn more about the Google Maps API Premier at google.com/enterprise/maps.

Posted by Dan Chu, Product Manager, Google Enterprise team

Editor's note: Updated the post to say postal codes instead of zip codes. Thanks to our sharp-eyed readers for catching that!

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Editor's Note: Tom Hippensteel is the Vice President for LiquidConcrete, a medium-sized Seattle-based manufacturer of high-performance concrete coatings and flooring systems for industrial and transportation markets. LiquidConcrete relies on Google Apps for email, calendar, and document collaboration, and on Smartsheet, an integrated app from the Google Apps Marketplace, for online project management, general work management, and team collaboration.

Smartsheet's integration with Google Apps enables businesses to transform the work they routinely track in spreadsheets into a complete solution for managing business operations. Smartsheet currently offers three versions in the Google Apps Marketplace: online project management, sales pipeline management, and crowdsourcing.

Below, Tom explains a bit about LiquidConcrete and the steps they took to get the entire business – from the front office to the warehouse – to operate in the cloud.

To learn more about LiquidConcrete's success with Google Apps and Smartsheet, please join us for a webinar on Tuesday, May 11 at 11:00 a.m. PDT.

We win business because we have great products, and because we run a lean operation that differentiates on quick turnaround of custom jobs with high levels of customer service. Everything about our operation is focused on efficiency, so we’re always looking for software solutions that fit that model. We’ve had successes and setbacks in getting our operations into the cloud in a way that works for all of our employees. We needed tools that "just work the way that we work."

We use Quickbooks for accounting and have had great success with Google Apps for email and calendar, but had trouble finding a tool that combined the ease of use, power and flexibility we needed to manage the rest of our operations. We tried various CRM, ERP and manufacturing solutions but they made us work in a certain way and were difficult to use – people just went back to how they were doing it before.

Then we found Smartsheet, a cloud-based project management tool. It was already integrated with Google Apps, and as we began deploying it more broadly, made Google Docs much more useful. Smartsheet and Google Apps are the only tools that have been readily adopted across our whole company, all the way out to the guys on the warehouse floor.

Here’s how we use them:

Project & task management We started tracking various projects and shared task lists in Smartsheet. User adoption was not a problem and the ability to launch Smartsheet from Gmail (the first app we open every morning) might sound simple, but it was a big win. Most of us check into Smartsheet dozens of times per day and we all have it added to the first screen on our iPhones.

Order-to-ship process We then realized that Smartsheet and Gmail could help with our order entry and shipping process. It was easy to set up and quickly adopted by reps on the phones with customers as well as people in the factory and at the warehouse. Here's our new streamlined process:

1. New orders are entered in a Smartsheet with the packing slip attached to the order and special instructions added as discussion notes


2. The people at the warehouse are automatically notified by Smartsheet (via Gmail on their iPhone) that a new order needs to be shipped


3. They access Smartsheet from their email, download the packing slip and prep the order

4. Once the order is shipped, they fill out the "tracking number" field for that order in Smartsheet and change the dropdown status from "waiting" to "shipped"

5. The right people receive a Smartsheet notification that a new order has been shipped with the tracking number available


Inventory tracking We also track raw and finished goods inventory in Smartsheet, giving salespeople instant access to the latest information online or via their iPhone.

Sales pipeline We have recently started using Smartsheet to manage the sales pipeline. It's been great to have all of our client projects and potential leads tracked in one place with their relevant documents attached to their record. We have instant status updates, forecast amounts and recent call notes at our fingertips and use reminders to make sure follow up happens.

Specification document management Since we are able to easily attach Google Docs to our Smartsheets, we decided to go forward with converting hundreds of specification documents into Google Docs. Google Docs gives us collaborative writing and review to get the specifications right, and Smartsheet organizes them conveniently right inside the project workflow. Accessing files directly from our sales, inventory and order processing sheets has been a big productivity win.


Smartsheet and Google Apps are changing the way our company communicates. Our CEO loves it because he gets an update on order status or a key customer in real time. Our reps love it because they can quickly pull up an order while on the phone with a customer and give an instant answer without waiting for someone at the warehouse to call them back. This saves us a tremendous amount of time.

The two keys for us are ease of use and the flexibility, and we've yet to come across a type of work that can't be managed in Smartsheet and Google Apps. We also love that it's a fraction of the cost of many of the other solutions we've looked at and we don't have to hire expensive consultants to customize it.

Bottom line is that we serve our customers better than bigger competitors because we're nimble and agile, and we feel the same way about Smartsheet and Google Apps.

Tom Hippensteel, VP, LiquidConcrete

Join Tom and the Smartsheet team for a webinar to learn more about this customer success story. This online discussion will include a question and answer session.

Tuesday, May 11, 2010
11:00 a.m. PDT / 2:00 p.m. EDT / 6:00 p.m. GMT

You can watch it at work here:


To learn more about Smartsheet's experience selling their app in the Google Apps Marketplace, please read their post on the Google Apps Developer Blog. To learn even more about Smartsheet, check out their Google Apps Marketplace listing.

Posted by Chris Kelly, Google Apps Marketplace team


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If you're a Google Apps user, you're already running part of your business in the cloud, and realizing the benefits around speed, efficiency and collaboration it brings. The Google Apps Marketplace enables those same cloud benefits for your entire business, beyond messaging and collaboration.

Since our launch last month, we’ve been pleased by the great success our customers have seen with Marketplace apps, and by the constant stream of innovation coming from our Marketplace vendors.

Next Wednesday, April 28, we're hosting a webinar about extending Google Apps with web-based applications from the Google Apps Marketplace. You’ll get a general overview of the marketplace, see a demo of how to find and install apps, and learn about applications – many of which are free – that you can start using right now for your business. Please join us!

Wednesday, April 28, 2010
11:00 a.m. PDT / 2:00 p.m. EDT / 7:00 p.m. GMT

Posted by Chris Kelly, the Google Apps Marketplace team

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Editor's note: This is the first in a series of posts on new apps in the Google Apps Marketplace that have caught our eye here at Google. We’ll do this every couple weeks or so. Look for the label "marketplace highlights" and subscribe to the series.

Businesses that use Google Apps not only get access to Google's applications, they also get easy access to some of the best business apps on the web through the Google Apps Marketplace.  These Marketplace apps are easy to try and buy, and integrate with Google Apps "out of the box", making it even easier for businesses to run more of their systems in the cloud.

Today’s update includes apps for creating diagrams and charts, CRM and project management, accounting, and personal scheduling. Google Apps admins can easily deploy these apps to users in their domain via the Google Apps Marketplace. Many of the apps below are free or offer free trials. You can learn more about the Marketplace and watch a short video on how it works here.

Creately - Online Diagramming and Design

Creately is an online diagramming application built for project teams. Create wireframes, flowcharts, UML diagrams, Network Diagrams, mind maps and more diagram types with ease.
  • Create ANY diagram: flowcharts, UI Mockups to UML
  • Powerful project based collaboration
  • Full featured, intuitive interface
Insightly - CRM and Project Management

Insightly is a CRM and Project Management package designed specially for Google Apps. Track leads, proposals, opportunities, projects and manage files, all through an easy to use interface.
  • Track leads, proposals, opportunities and projects
  • Full history of customer interaction
  • Central shared contact list
Rhino Accounting - Accounting

Rhino Accounting is online accounting software for small businesses. It is totally integrated with Google Apps so you don't need to duplicate your contacts or have yet another login.
  • Always free
  • Full double-entry bookkeeping
  • Easily email invoices
Teambox - Project Collaboration

Collaborate seamlessly with your team Teambox is the better way of managing projects and getting things done. Its Twitter-like approach needs no training Take back control of your projects now
  • Manage tasks, files and conversations
  • Easy to use and fun interface
  • Inbox-driven collaboration
Tungle.me - Personal Scheduling

Tungle.me is a personal scheduling application, which lets businesspeople publish availability, accept appointment requests, and plan meetings - making scheduling meetings easy.
  • Easily schedule meetings with anyone, anytime
  • No more double bookings, or time zone mishaps
  • End the back and forth of finding a time to meet
There are lots of other apps for Google Apps in the Marketplace that can help your business and users become more productive. If you're an Apps user, let your admin know about these great tools for your organization. If you'd like to learn more about the Marketplace, please come to our webinar next week, 11:00am PDT on April 28.

Posted by Scott McMullan, Google Apps Partner Lead, Google Enterprise

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Editor's note: This post is the last in a three-part series on the benefits of Google Apps’ cloud-computing architecture. - Ed.

The first post in this series focused on faster access to innovation and last week’s entry described how Google Apps can drive higher reliability and security. This final installment explains advantages achieved from the scale at which the Google Apps infrastructure operates.

Maximum Economies of Scale
An Internet-scale cloud infrastructure achieves economies of scale that can produce tremendous cost savings. Rather than buying off-the-shelf completed servers, Google buys raw computer parts in massive quantities, and assembles custom servers with few unnecessary components. Not only do we save costs on hardware, we also minimize overhead by consolidating on a very small number of server configurations that can be managed in bulk globally at an extremely efficient ratio of staff to machines. On a per-user basis, these economies of scale allow Google Apps to operate at higher levels of efficiency than can be achieved by customers themselves.

Further cost savings are also made possible by applications that run in the browser. Not only can customers forgo licensing expensive client software, but browser-based applications also require much less administrative overhead than traditional software or “software plus services”. IT departments don’t need to deploy patches or upgrades for web-based applications, and since improvements roll out gradually and continuously instead of in large disruptive batches every several years, companies can also save on change management costs.

Cloud computing – hosted, web-based applications built on shared infrastructure – can achieve breakthroughs in the pace of innovation, reliability, security and economies of scale. As you consider alternatives to address your organization’s messaging and collaboration needs, it pays to understand how different technologies are actually delivered. Over two million businesses considered their own options and have truly moved to the cloud with Google Apps.

If you’re interested in going a level deeper, we invite you to geek out with us on Thursday, when we’ll be holding a webcast to explore the advantages of Google’s cloud. Hope you can join us!

Geek out on the Cloud-Based Infrastructure of Google Apps
Thursday, April 22, 2010
2:00 PM ET / 11:00 AM PT / 6:00 PM GMT


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Editor’s note: Every now and then we like to showcase innovative uses of Google Maps and Earth. Today we’re excited to welcome Don Rescigno, who is the Director of Marketing for NYSTROM Herff Jones Education, which has implemented the Google Earth and Maps API into educational software to make learning more interactive.

School Maps & Globes 2.0
NYSTROM Herff Jones Education Division & Roundarch use the Google Earth API to reinvent the classroom map and globe

Technology is changing the face of what today’s classrooms look like. In the United States alone, roughly one out of every five classrooms has an interactive whiteboard, like this:

These are steadily replacing the chalkboard and leave little to no room for traditional wall maps and charts.

As the leading producer of maps and globes for schools, NYSTROM Herff Jones Education Division saw an opportunity to deliver geographic information to educators – a market we’ve served more more than 100 years – through innovative technology. We partnered with Roundarch, a leader in digital design and technology, to help. Ultimately, we chose to use the Google Earth API to power our educational content and reinvent our products in ways never before possible. The result of our work is StrataLogica(TM).

Released late September 2009, StrataLogica is a revolutionary web-based product that delivers layers of age-appropriate, curriculum-based content for use in the classroom, school library, or at home. To meet grade-level curriculum standards, Nystrom mapped the world in many ways to illustrate various themes including physical features, political divisions, land cover, elevation, and U.S. and World history.

StrataLogica geo-references the content and presents it wrapped on the 3-D Earth allowing users to navigate and interact with our multi-layered world beyond the scope of traditional maps and globes.

Using the StrataLogica dual-map viewer, teachers and students can compare and contrast a variety of topics side by side. They can examine “then and now” by comparing, say, a World War II history map with a current political view (see image) of the same place.

Students can consider why people live where they do by creating side-by-side mash-ups of population, rainfall, and land use. They can also take advantage of Google Earth’s 3-D imagery by zooming down to satellite view to explore terrain or cities and communities around the world while keeping one globe view locked to provide context.

With the intuitive tool bar built on top of the API teachers and students can interact in numerous ways with content. They can add their own placemark pop-ups and include explanatory text, videos, or photos. They can use a ruler tool to measure distance. They can add their own text labels or drop in symbols to highlight land use, transportation, weather, and more. Each user can save this information to his or her account.

Nystrom and Roundarch have recently announced the addition of new StrataLogica features and functions that include collaboration, sharing, projects, and presentations. With these new capabilities students and teachers can work together to map curriculum content—exploration routes, famous battles, immigration patterns—in this online environment so learning to continue outside the confines of the classroom.

It’s our belief that with the release of StrataLogica, Nystrom is redefining the way schools will think about and provide this fundamental, relevant content. Today’s students are so technically savvy – they deserve resources that will feed their appetite for information while improving their educational lives. Though it was introduced only months ago, StrataLogica is already being adopted by schools and districts around the country. The overwhelming response has been that it inspires teachers and students in an entirely new way.

We invite you to see videos of StrataLogica in action and encourage educators to get a free trial at www.stratalogica.com. You can also follow Nystrom’s StrataLogica on Twitter at twitter.com/stratalogica.

Don Rescigno, Director of Marketing
NYSTROM Herff Jones Education Division

Representatives from both Nystrom and Roundarch will be participating at the annual Google I/O Conference this May in San Francisco, California.

Posted by Natasha Wyatt, Google Earth and Maps team