Posted by Tony Floyd, SVP & Chief Marketing Officer at Prudential Georgia Realty

Editor's note: Our guest blogger is Tony Floyd, Chief Marketing Officer at Prudential Georgia Realty, metro Atlanta's largest real estate brokerage. See what other organizations that have gone Google have to say.



At Prudential Georgia Realty, our associates work hard to deliver valuable services to their clients. Their work ethic and great skills have helped us become the largest real estate company in the Greater Metro Atlanta area. We were recently named by REALTrends as one of only 17 real estate companies in the country to increase its sales volume, agent headcount and agent productivity over the last 10 years.

With more than 1,000 agents in 22 offices, spread out over 43 counties around Atlanta, it is critical for our agents and staff to communicate efficiently with current and potential clients. Communication is the backbone of our business - our agents have to manage a lot of contacts, files, photos and other information and they need access on their mobile devices. We had two separate email systems, a hosted Microsoft® Exchange 2007 server for employees and an open source solution for our agents. We wanted to migrate to a single system that allowed us to support the transition to a more virtual working environment and foster better collaboration internally. Another consideration was the ability for our agents to organize and manage their contacts into groups so they could run campaigns and stay in contact using any of their devices. After a careful evaluation, we decided to move to the Google Apps platform.

We migrated the employees to Google Apps in December and have already seen an improvement in our communication. When our agents go live, Google Apps will help them run their business from any location using any device. Google Groups will let agents easily organize and manage their client and contact lists, so with one click they can send more relevant marketing content to a specific group of people. Most importantly, since it’s all in the cloud, these Groups will automatically sync to any device so the agent can follow up with a personal phone call.

Google Drive allows us to share large files and documents and manage the security at the same time. We plan to implement Google Sites, so each branch or division will have a searchable and sharable place to store information like a high resolution photos. Teams can work together on projects more effectively and collaborate on live documents. Agents will now be able to create personalized Google Sites tailored to specialized groups of prospects like first time buyers, baby boomers, or potential luxury home buyers.

Real estate is a very competitive business. Google Apps puts the information at our fingertips, which gives us a leg up. Leveraging the right technology can be game changing for the real estate industry, and we’re excited to be a leader in that effort.

Posted by Lou Giannotti, Chief Information Officer, U.S. Naval Academy

Editor's note: Today’s guest blogger is Lou Giannotti, CIO at the United States Naval Academy, the undergraduate institution of the United States naval service.

The United States Naval Academy (USNA) has graduated more than 78,000 young men and women to serve in America’s naval service since being founded in 1845. The technological landscape of the country has changed dramatically over the past decade, and USNA has kept pace by providing its students, called midshipmen, with the educational resources required to be effective Navy and Marine Corps officers upon graduation.

Similar to other top educational institutions such as the Ivy League schools, Stanford and MIT, USNA is in constant flux and continuously trying to stay on the technological cutting edge. Thousands of midshipmen enter and depart each year, all requiring mandatory and standardized email addresses and account changes. This presents a significant challenge of ensuring old email accounts are properly deleted and new accounts created quickly. Faculty, staff, and midshipmen rely on a wide array of smartphones and tablets for communication and collaboration.

For years, USNA employed an appliance-based email solution that offered secure communications, but proved to be expensive and limiting over time. USNA paid a hefty license fee for every mobile device accessing email. With the exploding mobile component of the environment, we sought an alternative solution.

During an analytical review of alternatives, USNA discovered the bulk of the 4,400 midshipmen were using personal Gmail accounts. USNA embarked on a trial of Google Apps for Government, providing midshipmen Gmail while allowing USNA to protect school data from uncontrolled exposure to the public domain. It provided a full suite of communication and collaboration tools such as Docs and Calendar. Coincidently, Google Apps for Government also provided universal mobile access with no additional licensing costs.

USNA began with 100 users putting Google Apps through its paces, including testing much needed capabilities like using Calendar to schedule resources like rooms and equipment, and sharing documents for collaborative efforts. Following a successful trial, phase two included applying Google Apps to all faculty, staff, and midshipmen. Today, Google Apps supports approximately 7,200 users at USNA.

We use Gmail the most, with some faculty using its chat feature to communicate with midshipmen for official purposes. USNA maintains roughly four terabytes of mail without the burden of operating onsite storage and backup systems. More and more users are also taking advantage of Docs and Calendar. In fact, the midshipmen and faculty create an average of 5,000 Google Docs daily. Users enjoy the sharing capabilities, enabling greater collaboration. This is enhanced further as Google Apps allows access on any device users choose.

Google Apps provides USNA with flexibility and enables management of the constant change of midshipmen turnover at a lower cost than before. The mobile access alone makes Google Apps a worthwhile investment at $50 per person. It lets us make better use of the taxpayer’s dollars. The greatest value is the ease of creating and sharing information between midshipmen, faculty, and other institutions making Google Apps a core collaborative asset in the educational process.

Posted by David Gendel, Corporate IT Director at Allrecipes.com

Editor's note: Today’s guest blogger is David Gendel, Corporate IT Director at Allrecipes.com, the world’s largest digital food brand. See what other organizations that have gone Google have to say.

Allrecipes.com started in 1997, when Tim Hunt couldn’t find his favorite chocolate chip cookie recipe online. He vowed that other cooks like him shouldn’t have to deal with the same problem, and started CookieRecipe.com. From there, he created even more recipe sites that eventually came together into the site we know today: Allrecipes.com. Fifteen years after that cookie baking epiphany, we have more than one million user-generated recipes and 30 million visitors per month. That’s a lot of people looking for more than just chocolate chip treats.

I took over as IT director for Allrecipes.com a year ago, and fixing our aging email system sat at the very top of my first to-do list. We culled our top options—Microsoft Exchange, Microsoft Office 365, and Google Apps for Business—and put them through the ringer. After testing, analysis, and focus groups, Google Apps came out on top. With the help of our partner, Cloud Sherpas, we moved all of Allrecipes.com employees over. Changing old habits is hard, especially when it comes to technology, but after just five months, it feels like Google Apps is second nature to us.

We want all of our employees to be able to work from wherever they are, with whatever device they have with them. With Google Apps, they can do just that - we use a mixture of mobile devices and operating systems, and our teams can switch seamlessly between them. I don’t always have my laptop with me, but with the Google Drive mobile app, I just jump into a doc on my smartphone or tablet to review or edit it, whether it’s during a meeting or on the way to the airport. Needing to fix a document on the fly doesn’t mean needing a computer anymore. We move quickly. Apps moves with us.

Hangouts also help us stay connected. Our social media manager recently moved to Australia, but with Hangouts, it’s almost as if she never left. We have video conferences with her throughout the week, and you wouldn’t know she’s halfway around the world. Our technical teams also use Hangouts for off-hours maintenance. They get excited about being able to see who they’re working with as if they were both in the office, interacting as if they were in person, and sharing their screens to help expedite problem solving. We love that video conferencing is so seamlessly integrated with the entire Apps suite, and we don’t have to use or pay for a separate program.

Food is more than just food – it brings people together and creates shared experiences. At Allrecipes.com, we’re proud to provide so many people with the foundation for those experiences. Google Apps brings our company closer so we can focus on helping home cooks make magic in their kitchens, one cookie or casserole at a time.

Posted by Felix Müller, International Digital Marketing Manager, Beiersdorf AG

Editor's note: Our guest blogger is Felix Müller, International Digital Marketing Manager at Beiersdorf AG, a global leader in skin care with headquarters in Hamburg, Germany.



Skin care has been our core expertise for 130 years. From our headquarters in Germany, we at Beiersdorf AG market one of the world’s most successful skin care brands: NIVEA. In order to move forward in an industry that we've been in for a long time, it’s important for us to have a finger on the pulse of the market and focus on the ever-changing needs of our customers. Today, more of our customers are using the Internet to find our products and we wanted to make that an easy experience for them.

Google Search Appliance offers visitors to our websites a significantly enhanced experience. It is a scalable hardware solution that offers a Google-like search experience for our public NIVEA websites worldwide. For our users, it offers the same kind of easy, fast and relevant search experience that they know from Google.com, while our company benefits from complete flexibility and control over the online user search experience. That is a great help to us, particularly when it comes to turning potential customers into real ones. We have now rolled out the Google Search Appliance globally for a total of 74 conventional and 12 mobile, country-specific websites of the NIVEA brand.

Google Search Appliance has personalized and improved the visitors’ experience on NIVEA websites: when searching for products, they receive country-specific suggestions and results that also adapt based on patterns in the respective market. For example, if a site visitor in Germany starts his or her search with "de", the first suggestion he or she will see is “deo ohne aluminium”, while the same query in France will suggest “devenir testeuse nivea”. So that the search process actually yields successful results, searches in English, Spanish, Portuguese, French, Italian, German, Dutch and Arabic are supported by extensive features such as integrated thesaurus and an automatic, self-learning spellcheck function. The upshot is that the Google technology now makes it a whole lot easier for our customers to search for content that is relevant to them.

See what other companies that use Google Search Appliance have to say.

Posted by Jaime Garcia, IT Corporate Director of the All Inclusive Collection

(Cross-posted on the Google Latin America Blog)

Editor's note: We are excited to have guest blogger Jaime Garcia, IT Corporate Director of the All Inclusive Collection with over 5,000 employees at Hard Rock hotels in the Mayan Riviera, Cancún, Puerto Vallarta, and Punta Cana. See what other organizations that have gone Google have to say.

At Hard Rock hotels, we don’t want to be a normal hotel; we want our guests to feel like rock stars from the moment they walk in the door. But, with 1,200 employees that use our IT platform across four locations, it can be challenging to create a consistent guest experience. We need tools that help us make decisions in the moment -- the party doesn’t stop at the Hard Rock!

As the IT Corporate Director of the All Inclusive Collection (which runs all of the Hard Rock Hotels in Mexico and the Dominican Republic), I’m responsible for providing tools to our employees that will let them to work together effectively and focus on our customers. On our old system, Microsoft® Exchange, we had a large datacenter for the hotels to maintain. Our communication tools weren’t flexible enough to make decisions on the go and we couldn’t guarantee that we were running the same promotions at the same time. We worried about the effect on our guests’ experience. I decided that we needed to move to Google Apps and get off of our on-premise infrastructure. Google Apps was fast, safe, and agile and met all of the security standards I was looking for, so I knew that all of our customers’ information would be protected, too!

Since moving to Google Apps, we've improved internal communication and are now spending half as much time on things as we were previously. While our hotels are in Mexico and the Dominican Republic, our sales teams are located all over the globe—North America, Europe, Asia, and here in Latin America—and they’re moving all the time. With Google Talk and Google+ Hangouts, we rarely use the phone anymore, it’s easier to jump on a Hangout from any device and from any of our locations. When our sales team in Miami make an important reservation for a wedding or a big group, they chat via Google Talk with the hotel in Cancun, providing immediate assurance and confirmation that everything will run smoothly.

Having so many guests across our hotels, problems can arise at anytime day or night, so we can’t have downtime. Rather than worrying about keeping our servers and email running, we spend our time managing tools through a browser. We've saved thousands of dollars in IT infrastructure and telecommunication costs, and my IT headaches are gone. I used to have a team of guys helping me manage servers and keep our email up and running. Now, only two of us manage all of the tools.

Google Sites and Google Calendar have been fundamental in organizing our promotions and standardizing our guest experience by allowing us to share across hotel locations. We just had a promotion across all our branches for Christmas and the holidays. We made a site with all of the dates, rates, and details of the deal and we could easily monitor how it was rolled out across each hotel. This process used to take weeks, and fixing discrepancies between the locations was messy. Now, it’s simple, consistent, and happens in real time.

On Google Apps, we really feel like a team, working together despite being countries apart. We are able to provide the same level of rockstar service in all of our hotels and create great experiences for our guests. All while improving our customer experience – rock on!

Posted by Alma Whitten, Director of Privacy, Product and Engineering

(Cross-posted on the Official Google Blog.)

Editor's note: Staying safe on the internet means being smart whenever you're online -- at home, at work and on your mobile device. The tips shared below are intended to help you protect yourself and your family. For more information about what Google does to protect our enterprise customers' data, check out our trust series on this blog and our security white paper.

Technology can sometimes be complicated, but you shouldn’t have to be a computer scientist or security expert to stay safe online. Protecting our users is one of our top priorities at Google. Whether it’s creating easy-to-use tools to help you manage your information online or fighting the bad guys behind the scenes, we’re constantly investing to make Google the best service you can rely on, with security and privacy features that are on 24-7 and working for you.

Last year, we launched Good to Know, our biggest-ever campaign focused on making the web a safer, more comfortable place. Today, on Safer Internet Day, we’re updating Good to Know to include more tips and advice to help you protect yourself and your family from identity theft, scams and online fraud. You can also learn how to make your computer or mobile device more secure, and get more out of the web — from searching more effectively to making calls from your computer. And you can find out more about how Google works to make you, your device and the whole web safer.


For example, we encrypt the Gmail and Google Search traffic between your computer and Google -- this protects your Google activity from being snooped on by others. We also make this protection, known as session-wide SSL encryption, the default when you’re signed into Google Drive. Because outdated software makes your computer more vulnerable to security problems, we built the Chrome browser to auto-update to the latest version every time you start it. It gives you up-to-date security protection without making you do any extra work.

Even if you don’t use Google, we work hard to make the web safer for you. Every day we identify more than 10,000 unsafe websites — and we inform users and other web companies what we’ve found. We show warnings on up to 14 million Google Search results and 300,000 downloads, telling our users that there might be something suspicious going on behind a particular website or link. We share that data with other online companies so they can warn their users.

We know staying safe online is important to you — and it is important to us too. That's why we've had independent third parties perform inspections and audits for the data protections in Google Apps.

Please take some time today to make your passwords stronger and turn on 2-step verification to protect your Google Account. Talk with friends and family about Internet safety. And visit our new Good to Know site to find more tips and resources to help you stay safe online.

Posted by Jaime Casap, Global Education Evangelist at Google

2012 was a year of opening doors to learning on the web for more and more students each day. With the web, students and teachers are using new technology and devices to collaborate with each other in class, from home, and around the world. We want Google in Education to help open more doors and we’re pleased to announce there are now 2,000 schools using Chromebooks for Education–twice as many as 3 months ago. And with several Chrome devices available today, there is a device for any school, any student, anywhere.

The most recent schools to join the fray include: Transylvania County Schools in rural North Carolina deploying 900 devices; top Catholic prep school St.Thomas Aquinas High School in Florida going one-to-one with 2,200 devices; and urban charter network Rocketship Education in the Bay Area of California using 1,100 Chromebooks as part of their blending learning approach. The Google Apps for Education community also continues to grow, with Chicago Public Schools bringing 270,000 students, teachers and administrators into the cloud.


This week I had the opportunity to speak with many in the global education community as I traveled from the FETC conference in Orlando, Florida to the BETT Show in London, U.K. I’d like to share some thoughts from my journey.

Looking back in Florida one year later with Chromebooks for Education
This week at the FETC 2013 conference, we hosted a panel where school leaders reflected on this past year. In January 2012 some of the first districts announced that they were moving “one to one” with Chromebooks and that they were choosing the web as their learning platform. On the panel Tuesday, these educators talked about the impact the web has had in their schools: enabling tech support internships, allowing homebound students to collaborate remotely, and teaching students to become digital leaders. The results of the hard work of educators and students shows clearly in the impact at Leyden and the changes at Richland Two one year later.

Learning with the web in London
Yesterday morning I landed at London’s Gatwick airport, straight from the redeye and into the exhibition hall of the world’s largest education technology conference, BETT. Steve Philp, one of the first educators to use Chromebooks in the UK, shared his views on his year with Chromebooks and the web. Bruno Reddy of King Soloman Academy in London also spoke about how the web has impacted his classroom and how it will help his students in the long term:

"In an increasingly digital age, it’s great to see that the students I teach have been able to harness these skills in such a way, and it puts them in good stead for the years ahead.”

On Saturday, I fly out of London, and onwards to the next educator event with even more of the Google in Education community. You can find upcoming live and virtual events on the calendar page of our website. I hope to see you soon – in person or on the web.