Editor’s note: Yesterday we launched an improvement that makes over 60 additional Google services available to Google Apps users. This series showcases what’s new and how your organization can benefit.



Welcome to Google Reader
We all have favorite websites. The ones that we keep returning to day after day – or even several times a day – to check for new content. Whether you follow company press coverage on a set of news websites, track industry-related developments through trade journals, or follow what people are saying about your organization in the blogosphere, you can now do all of this in one place using Google Reader.

Now available with Google Apps accounts, Google Reader is a web-based content aggregator that allows you to pull updates from your favorite websites together in one place. By subscribing to a site's RSS or Atom feed in Reader, you’re automatically notified when that website posts new content. Instead of checking many sites repeatedly for updates, Google Reader brings your favorite web content to you!



Google Reader also makes it easy to share relevant articles with colleagues at your organization using Google Apps. Reader is integrated with your existing contacts list so address auto-complete works seamlessly. For example, if you see an article in your Reader feed about new tax incentives for your industry, you can easily share this with a coworker responsible for financial planning or with an entire distribution list you have created, right from the Google Reader.


For those of you always on the move, Google Reader also makes it easy and convenient to follow the stream of updates from your favorite websites on your mobile device, automatically synced through your Google Apps account.


Learn more and get started
Google Reader can be enabled by your domain administrator from the Google Apps Control Panel at https://www.google.com/a/[your_domain.com] (replace [your_domain.com] with your actual domain name). If your organization isn’t using Google Apps yet, you can learn more and sign up today at http://www.google.com/apps/more.

For more information about Google Reader you can take a look at our Help Center pages or follow the latest news and get tips and tricks from the Google Reader Blog.


Share your story
Have you already started using Google Reader at your organization, or plan to now that it’s available? Please share your story and your organization could be featured in the next Gone Google ad campaign!




Note: Google Reader may not be available in all areas.