Posted:
Gmail, Calendar, Docs, Sites and all Google Apps were designed as cloud-based services from day one. Google’s web-centric approach allows any application to work seamlessly on any device with a browser, allowing users to work when, where, and how they want. No more need for constant upgrades, security patches and bug fixes required by client based software.

Given the first step to the cloud for many businesses and schools is Gmail, the Google Apps Marketplace aims to make it easier for organizations that have “gone Google” to take the next step and take fuller advantage of the cloud by running even more of their infrastructure on cloud-based apps, from hundreds of software companies.

These software companies agree the web-centric approach is the way to go, and are building their applications on web-based architectures and open standards like OpenID for Single Sign-On and OAuth for data access. Marketplace developers build their applications using the technologies and hosting platform they prefer. Want to build using Java? Great. Ruby or PHP? Fine with us. .NET? Sure, the Marketplace supports that too. These apps are then hosted on developers’ own servers, on Amazon EC2, on Google’s App Engine, or on any other cloud hosting service. As developers, they don’t need to worry about proprietary tools, vendor lock-in, or proprietary cloud architecture lock-in, and as Google Apps customers, you’ll even find apps that compete with Google products such as SlideRocket presentations and Zoho CRM, giving you the maximum possible choice.

The key advantage of Marketplace apps, however, is their integration with Google Apps. All installable Marketplace apps feature single sign-on with Google Apps, and most go beyond that to incorporate specific features that help you accomplish everyday tasks more easily in combination with Google’s applications. Here is a tiny sampling of Marketplace apps that integrate with various Google Apps:

GmailManymoon is an online project management tool that make it easy to turn emails from team mates or customers directly into tasks in your projects. Kwaga Context and Awayfind are two productivity apps that help you manage your conversations directly in your Gmail inbox, helping keep you more productive.

SpreadsheetsSliderocket lets you connect media-rich presentations to live data in Google Spreadsheets, so your presentation always display the most up to date charts and graphs, and Smartsheet lets you extend Google Spreadsheets with Gantt tracking and customer management features to empower your sales teams.

Calendar – Tungle.me and Timebridge are meeting management tools that make it easier to set up and conduct meetings with partners and customers who use different calendaring systems.

SitesRunMyProcess lets you embed custom business process workflows into Google Sites, so each part of an organization can more easily access business process that effect their daily work.

TalkAtlassian integrates Jira Studio with Google Talk, so your software development team can stay up to date with the latest build status and team conversations from within Jira Studio, all in real time.

There are hundreds more business applications available on the Marketplace for every aspect of your business. Find CRM apps, Admin tools, Document Management apps, Productivity apps, and many more.

Every week more cloud-based business applications are added. If you can’t find an app you want please post a suggestion.

Posted by Don Dodge, Google Apps team

Posted:
Editor's note: This is the latest in a series of posts on new apps in the Google Apps Marketplace – things that have caught our eye here at Google. We’ll do this every few weeks or as we see things that we'd like to share. Look for the label "marketplace highlights" and subscribe to the series if you'd like to stay tuned.

Businesses that use Google Apps not only get access to Google's applications, they also get easy access to some of the best business apps on the web through the Google Apps Marketplace. These Marketplace apps are easy to try and buy, and integrate with Google Apps "out of the box," making it even easier for businesses to run more of their systems in the cloud.

You can learn more about the Marketplace and watch a short video on how it works here.

Get Satisfaction – Customer communities
Get Satisfaction is a social platform that helps businesses and organizations create customer communities that facilitate conversations, reduce support costs, and gather real-time market feedback.
  • Build better customer relationships
  • Reduce support costs
  • Collect valuable market data
Jobscore – Recruiting and applicant tracking
JobScore is a "hiring headquarters" where your entire team can securely see and search your jobs, resumes & feedback.
  • Free applicant tracking system and careers site
  • Easily post to multiple job boards with one click
  • Unlimited users = more referrals & better feedback
Concur Breeze – Expense Reports
Concur Breeze is designed specifically to help small businesses take the hassle out of expense reporting, enabling employees to spend more time making on productive work.
  • Expense reports created from credit card charges
  • Built-in best practice setup
  • 30-day free trial
gTrax – Timesheets
gTrax is an integrated tool for recording and reporting on your employees time usage on a per project basis.
  • Identify and apply resources to projects
  • Explore employees' activities
  • Create time budgets and monitor progress
Surveymonkey - Online Surveys
Quickly and easily gather the insights you need to move your business forward.
  • Powerful yet simple survey creation
  • Fast & flexible response gathering
  • Intelligent reporting & analysis
Posted by Scott McMullan, Google Apps Partner Lead, Google Enterprise

Posted:
Editor's note: This is the latest in a series of posts on new apps in the Google Apps Marketplace – things that have caught our eye here at Google. We’ll do this every few weeks or as we see things that we'd like to share. Look for the label "marketplace highlights" and subscribe to the series if you'd like to stay tuned.

Businesses that use Google Apps not only get access to Google's applications, they also get easy access to some of the best business apps on the web through the Google Apps Marketplace. These Marketplace apps are easy to try and buy, and integrate with Google Apps "out of the box," making it even easier for businesses to run more of their systems in the cloud.

You can learn more about the Marketplace and watch a short video on how it works here.

Bill.com - Simple bill management

Bill.com is used by thousands of businesses to automate bill management. Simply upload bills, route for approval, schedule and pay, and sync with your accounting system.
  • Eliminate paper filing and storage
  • Automate approval process
  • Pay anyone electronically
Syncplicity – Easy sync, backup, share and file management

Syncplicity’s unique Google Apps synchronization means users now have the choice to create and edit their files in desktop apps and then open that same file in Google Docs seamlessly.
  • Sync your desktop directly with Google Docs
  • Continue to create and edit files on your desktop
  • Offline access, backup, and sync for Google Docs
TextFlow – Powerful track changes for Google Docs

TextFlowintegrates with Google Docs to offer a powerful alternative to Microsoft Word(tm) "track changes," document comparison, and review functions.
  • See what changes have been made by whom
  • Visualize the full revision history of a document
  • Decide which changes to accept or reject
Mavenlink – Project collaboration for consultants

Mavenlink manages project communications, documents, budgets, and payments between independent professionals and their clients.
  • Keep all team members and your clients in the loop
  • Get paid for your work with controls over budgeting and overages
  • Email digests keep everyone working together, with minimum noise
Gist Gadget – Rich profiles for your email contacts in Gmail

The Gist Gadget automatically pulls together information for anyone in the “From” or “CC” fields in Gmail and places a profile at the bottom of an opened email.
  • See contact information and updates
  • Request profiles to build a direct connection
  • Search across all your contacts
Posted by Scott McMullan, Google Apps Partner Lead, Google Enterprise

Posted:
Customers often tell us how much their users love Google Maps. They love the friendly blue of the oceans, the easy-to-read labels of cities, and the solid yellow of the roads. But maybe you’re a rebel – someone who wants the roads to look YOUR way. Or perhaps your corporate branding clashes with the standard version of cities and streets. You’d love to change the colors on the map, or adjust the details your customers see.

If that’s you, we have good news. With today’s launch of Maps API Premier Styled Maps, you’ll be able to do all of that and more. An easy-to-customize hierarchical structure lets you easily turn on and off the transit stations, change the colors of the maps to match your corporate identity, work with details, and more. Enjoy!

Click here to learn more about using Maps API Premier.

Daniel Chu, Product Manager, Google Enterprise Maps/Earth

Posted:
Businesses rely on Google’s accurate routing engine to bring customers from their homes to company stores, from company headquarters to customer sites, and more. This is important on any platform, including mobile devices, and within increasingly-complex uses of map data.

But sometimes, technology has gotten in the way of the right user experience. No more. With today’s announcement, Google is delivering the most requested Maps API feature: a Directions web service. This new addition lets you couple the Static Maps API with the Directions API, letting users both visualize and get route directions through a simple HTTP interface.

Driving, walking, and biking directions are all included so regardless of your mode of transport, Google Maps API Premier has you covered!

Look for another blog post tomorrow with more exciting launches at Google I/O. Click here to learn more about using Maps API Premier.

Posted by Daniel Chu, Product Manager, Google Enterprise Maps/Earth

Posted:
One of our most popular feature requests has been to add autocompletion of queries to Google Site Search. In recent months, many top websites have begun to provide search suggestions as you type, an innovative feature users are coming to expect as part of a quality search experience. Today, we announced at Google I/O that you can now enable query autocompletions for your search engine.

Travelocity.com is one of the first Google Site Search customers to implement autocompletions on their website. By doing so, they have provided an easy way for Travelocity users to explore and discover new destinations by suggesting the most popular queries based on the first few letters the user inputs.


To turn this feature on, please check the "Enable autocompletions" option in the Basics tab of your search engine. It may take several hours to start seeing autocompletions once you enabled them in the control panel.

For more information about how to turn on autocompletions for your Google Site Search engine, see our autocompletions Help Page.

Autocompletion is compatible with other new Google Site Search features including themes and mobile search capabilities – which can significantly enhance your users’ mobile experience. As with all Google Site Search features, every new development is rolled out free of charge for all customers.

You can learn more about these and other exciting new features by joining an upcoming webinar:

Tuesday, June 15, 2010
10:00 a.m. PDT, 1:00 p.m. EDT, GMT 06:00

Posted by Clay Maffett, Enterprise Search team

Posted:
Google is making familiar tools like email and office applications much more collaborative than traditional software, but with Google Wave, we started with a blank slate to try new approaches to teamwork without the constraints of existing applications. Today – one year after first introducing Wave – we’re extending Google Wave (Labs) to businesses, schools and organizations to let more people try this tool and to learn how we can improve the Google Apps suite.

Since we began previewing Google Wave last fall, we’ve consistently heard that Wave shines in small group settings where teams need to discuss and debate as they create content together, like developing an engineering project plan, creating a trip itinerary or building an event invitation list. For example, you can learn how teams at Deloitte use Google Wave to build consensus around technical design documents and other content.

Google Wave has a few characteristics making it uniquely-equipped for these kinds of discussion-heavy, collaborative tasks:

  • Discussion in context with your content – When you have a question or suggestion about something you see in a wave, you can have a conversation right in the wave with other participants. When you reach consensus, you can clean up your wave by finalizing the content and removing the completed discussion.

  • Logical information structure – You can respond anywhere within a wave, not just at the very end, so you end up with an organized record that follows the flow of the conversation.

  • Revision playback – Wave preserves a timeline of how a wave evolved, so when someone adds you to an existing wave, you can play back the history to see how it evolved to its current state. Playback lets you see content in its logical and chronological context.

  • Extensions – Extensions bring rich, dynamic functionality into waves. Google provides a number of useful extensions (like voting gadgets and maps) but there's an ever-growing library of extensions created by third-party developers. Organizations can even create extensions tailored to their own needs.


    Next time you need to create consensus among a small team as you create content together, consider test driving Google Wave. Starting today, Google Apps administrators have the option to let their users try Google Wave. In the administrative control panel, click 'Add more services', then click 'Add it now' to enable Google Wave.

    To learn more about how your organization might find Google Wave useful, we invite you to join our webcast on Wednesday, May 26th at 9:00 am PDT. The Wave team will be on hand to share real world use case from businesses and other organizations, and to answer your questions. Register for the webcast

  • Posted:
    Since launching the Google Apps Marketplace in March, Google Apps administrators have deployed integrated third party apps to more than one million users, and today we're excited to build on this momentum with the launch of a new Gmail API that lets Marketplace apps present relevant information to users right in Gmail, when they’re reading a message.

    Contextual gadgets in Gmail – like YouTube, Google Docs and Picasa previews – intelligently display relevant information from other systems as you read your email, so you can be more efficient without leaving your inbox.

    Starting today, third party developers can build Gmail contextual gadgets and distribute them in the Google Apps Marketplace. These gadgets can display information from social networks, business services, web applications and other systems, and users can interact with that data right within Gmail. Contextual gadgets are yet another example how the power of the web can outpace traditional business technology.



    Several new contextual gadget integrations for Gmail are available to Google Apps customers in the Apps Marketplace today:
    • AwayFind lets you mark certain contacts or message topics as ‘Urgent’ and then alerts you via phone, SMS or IM when relevant messages arrive.
    • Kwaga displays social network profiles and lists recent email exchanges with people you correspond with.
    • Gist brings together information from across the web about people you’re corresponding with, providing rich person and company profiles, news and updates.
    • Pixetell detects email links to video messages created with Pixetell’s video software and lets you preview, comment on, and share those videos without leaving your inbox.
    • Smartsheet lets you access and update entries in Smartsheet’s sales pipeline and project management tool.
    • Xobni, Rapportive, Manymoon, Newmind Group, and BillFLO have also launched their own contextual gadget integrations.
    Like any other application in the Google Apps Marketplace, a Google Apps domain administrator can install a contextual gadget from the Marketplace with just a few clicks. Both before and during the install process, administrators can review the portions of an email the gadget will have access to, and can revoke that permission at any time from their control panel. For more information on the Google Apps marketplace, watch the overview video.

    To learn more about the new contextual gadget applications available in Gmail, head to the Google Apps Marketplace and browse for apps that have ‘Mail Integration’.

    Posted:
    Lotus Notes customers love Google Apps because they get many of Notes’ best features – like document libraries and scripting – in addition to a 99.9% uptime guarantee, 25GB of email storage, and substantial cost savings. Today, we’re making it even easier for Lotus Notes customers to try Google Apps with Google Calendar Connector for Lotus Notes.

    This calendar connector allows businesses to switch to Google Apps department by department, by making calendaring work more seamlessly between Notes and Google Apps. Google Apps users in your organization can look up free/busy info for coworkers still on Lotus Notes, and vice versa.

    In addition, we’ve made it easier to go Google with several improvements to Google Apps Migration for Lotus Notes. Some of the updates include:

  • Support for multi-domain management across all APIs
  • Migration of Domino Directory data, including groups
  • Enhanced user provisioning that can automatically generate Google Apps passwords when accounts are created
  • New domain-wide and user-level options to manage spam folders and archive labels

    If you have a legacy Lotus Notes footprint, we invite you to learn more about Google Calendar Connector for Lotus Notes.

  • Posted:
    On Tuesday I shared some some thoughts on the choices businesses have as you consider upgrading Microsoft Office. This decision goes far beyond traditional productivity applications though; a new generation of workplace tools that reflect the collaborative nature of today’s work environment are becoming more essential to employees. Instant messaging accelerates information sharing between coworkers. Video chat lets people around the world meet face-to-face. Video and image sharing is becoming a critical form of communication. Companies develop passionate communities around blogs and other social media. Customers learn about businesses through online maps and search engine marketing.

    Today’s workers need tools to facilitate all these activities, and traditional productivity software comes up short, even after “major” upgrades. Last week we announced that we’re working to make Blogger, Picasa Web Albums, Google Reader, iGoogle and many more Google services available soon to Google Apps customers. What will customers need to do to access all this new functionality? Simply refresh the browser. No 64-bit servers to purchase, no complex software prerequisites (28 of them for SharePoint 2010 alone!), no backup systems to install, no VPN connectivity issues to worry about. It’s an upgrade that will truly change the workplace.


    By no means do we think that Google could possibly develop all the functionality that any employee might need, but at the same time, there’s real value in services that all connect to a common backbone for core systems like contacts, presence and user authentication. Businesses need specialized accounting tools, CRM systems, marketing automation capabilities, project management tools and much more. Through the Apps Marketplace and our developer tools, customers can integrate 3rd party cloud services with Google Apps and enhancements they develop themselves. The possibilities are limitless.


    This new approach – the integrated combination of Google Apps, a broad array of other Google services, and complementary functionality built by developers and partners – will give your employees the tools they need to be productive in the modern workplace. I invite you to learn more about Google Apps and to start a conversation with our team about providing your employees with the best tools for their jobs.

    Posted:
    Editor's note: This is the second in a series of posts on new apps in the Google Apps Marketplace that have caught our eye here at Google. We’ll do this every couple weeks or so. Look for the label "marketplace highlights" and subscribe to the series.

    Businesses that use Google Apps not only get access to Google's applications, they also get easy access to some of the best business apps on the web through the Google Apps Marketplace. These Marketplace apps are easy to try and buy, and integrate with Google Apps "out of the box", making it even easier for businesses to run more of their systems in the cloud. You can learn more about the Marketplace and watch a short video on how it works here.


    Checkfront - Online Booking
    Checkfront is a powerful booking platform that allows businesses to manage their inventories online, centralize reservations, and process payments.
    • Easily integrated into popular CMS products
    • Multi-currency, multi-gateway payment processing
    • Fully managed, secure Saas solution


    LucidChart - Collaborative Diagramming
    LucidChart provides collaborative online diagramming without the need for Flash, Silverlight, or any other
    browser plugin. Draw flow charts, org charts, wireframes, site maps,
    and more.
    • Easy, slick user interface
    • Seamless, real-time collaboration
    • No Flash plugin required


    GQueues - Task Management
    A full-featured task manager for Google Apps with tagging,assignments, recurring tasks, reminders, calendar integration,subtasks, mobile access and real-time collaboration.



    BatchBook - Social CRM
    BatchBook is a lightweight but powerful CRM that allows you to easily organize contacts, monitor social networks and track leads and deals.

    • Integrates with other small business web apps
    • Tracks contacts, communications and tasks
    • Highly customizable; custom fields and reporting


    VerticalResponse - Email Marketing
    Create, send and track email campaigns, direct mail postcards and online surveys -- no technical expertise required! Take a 30-day test drive and send 200 emails for free.
    • Create & send marketing messages in minutes
    • Build mailing lists using your Google contacts
    • Get real-time stats & Google Analytics tracking

    Posted by Chris Kelly, Google Apps Marketplace team


    Posted:
    9 of the top 20 requests from Google Apps customers are for their accounts to work with more services from Google, not just for the core suite of messaging and collaboration applications. Later this year we’ll dramatically accelerate customer access to innovation, and give users the convenience of using any Google service allowed by their administrator from a single account affiliated with their organization.

    For example, coworkers will be able to publish their organization’s blog on Blogger, share project images with Picasa Web Albums, track industry news in Google Reader, advertise online with AdWords and much more, all without switching back and forth between multiple accounts. While these additional applications won’t initially be covered by the core suite’s support and service level agreement, this change will open up the spectrum of Google’s functionality to businesses, schools and organizations using Google Apps and we’ll evaluate future support options.


    We intend to have all Standard, Premier and Education Edition customers moved to the new infrastructure that enables this change in the fall, and customers who would like more control over the timing of this change will be able to make the switch voluntarily during the summer.

    This will be a significant overhaul to our underlying systems and we want to make this transition as seamless as possible for customers. We’ll be sharing information in advance so Google Apps admins can plan ahead which additional Google services users can access with their accounts and other aspects of this roll-out. Stay tuned here for further updates in the coming weeks and months, and visit our Help Center for more details.



    Update: We're thrilled to see all the enthusiasm for this big upcoming change that many readers have expressed in the comments below, and we're beginning to bring on early testers now. If your organization would like to move to the next-generation infrastructure for Google Apps accounts – and be able to sign in to many more Google services with your Google Apps accounts – please fill out this form.

    Posted:
    Recently, we showed you how Google Site Search Themes can help you customize the look and feel of your website’s search engine with just a few clicks. We know it’s just as important to be able to quickly and easily modify the format of search results so they appear exactly as you’d like.

    With Google Site Search's new data rendering features, you can enable the return of search results in whatever format you’d like. You can control the size and position of images, personalize the attributes that are shown, insert lines of metadata into search results, and much more.

    You can find more about the technical implementation details on the Google AJAX API blog, and can add Google Site Search to your website by visiting google.com/sitesearch.

    Posted by David Gibson and Nicholas Weininger, Software Engineers

    Posted:
    If you're a Google Apps user, you're already running part of your business in the cloud, and realizing the benefits around speed, efficiency and collaboration it brings. The Google Apps Marketplace enables those same cloud benefits for your entire business, beyond messaging and collaboration.

    Since our launch last month, we’ve been pleased by the great success our customers have seen with Marketplace apps, and by the constant stream of innovation coming from our Marketplace vendors.

    Next Wednesday, April 28, we're hosting a webinar about extending Google Apps with web-based applications from the Google Apps Marketplace. You’ll get a general overview of the marketplace, see a demo of how to find and install apps, and learn about applications – many of which are free – that you can start using right now for your business. Please join us!

    Wednesday, April 28, 2010
    11:00 a.m. PDT / 2:00 p.m. EDT / 7:00 p.m. GMT

    Posted by Chris Kelly, the Google Apps Marketplace team

    Posted:
    Editor's note: This is the first in a series of posts on new apps in the Google Apps Marketplace that have caught our eye here at Google. We’ll do this every couple weeks or so. Look for the label "marketplace highlights" and subscribe to the series.

    Businesses that use Google Apps not only get access to Google's applications, they also get easy access to some of the best business apps on the web through the Google Apps Marketplace.  These Marketplace apps are easy to try and buy, and integrate with Google Apps "out of the box", making it even easier for businesses to run more of their systems in the cloud.

    Today’s update includes apps for creating diagrams and charts, CRM and project management, accounting, and personal scheduling. Google Apps admins can easily deploy these apps to users in their domain via the Google Apps Marketplace. Many of the apps below are free or offer free trials. You can learn more about the Marketplace and watch a short video on how it works here.

    Creately - Online Diagramming and Design

    Creately is an online diagramming application built for project teams. Create wireframes, flowcharts, UML diagrams, Network Diagrams, mind maps and more diagram types with ease.
    • Create ANY diagram: flowcharts, UI Mockups to UML
    • Powerful project based collaboration
    • Full featured, intuitive interface
    Insightly - CRM and Project Management

    Insightly is a CRM and Project Management package designed specially for Google Apps. Track leads, proposals, opportunities, projects and manage files, all through an easy to use interface.
    • Track leads, proposals, opportunities and projects
    • Full history of customer interaction
    • Central shared contact list
    Rhino Accounting - Accounting

    Rhino Accounting is online accounting software for small businesses. It is totally integrated with Google Apps so you don't need to duplicate your contacts or have yet another login.
    • Always free
    • Full double-entry bookkeeping
    • Easily email invoices
    Teambox - Project Collaboration

    Collaborate seamlessly with your team Teambox is the better way of managing projects and getting things done. Its Twitter-like approach needs no training Take back control of your projects now
    • Manage tasks, files and conversations
    • Easy to use and fun interface
    • Inbox-driven collaboration
    Tungle.me - Personal Scheduling

    Tungle.me is a personal scheduling application, which lets businesspeople publish availability, accept appointment requests, and plan meetings - making scheduling meetings easy.
    • Easily schedule meetings with anyone, anytime
    • No more double bookings, or time zone mishaps
    • End the back and forth of finding a time to meet
    There are lots of other apps for Google Apps in the Marketplace that can help your business and users become more productive. If you're an Apps user, let your admin know about these great tools for your organization. If you'd like to learn more about the Marketplace, please come to our webinar next week, 11:00am PDT on April 28.

    Posted by Scott McMullan, Google Apps Partner Lead, Google Enterprise

    Posted:
    When our users add Google Site Search to their website, they expect the same relevance, intuitiveness, and response time that’s delivered with Google.com search. As a website owner, you want to leverage the power of Google search while still staying within the unique look and feel of your site’s design, and Google Site Search Themes allow you to modify the appearance of search results to more closely match the overall styling of your website.

    Google Site Search users can easily set up their themes through the admin control panel, which also manages everything from refinement labels to On-Demand Indexing. By clicking on the "Look and Feel" tab, you can choose between three primary layouts and six styles for your Google Site Search. Each style has a unique color scheme, text format, and search box appearance to fit in with the rest of your site.

    If you love a style, but need to tweak it, you can customize it further by changing fonts, colors, backgrounds, promotion settings, as well as interactive features such as tabbing and mouse-overs. The preview function instantly shows you the effects of your changes, so you can keep iterating until your search results look just right.

    What’s more, Google Site Search allows for further customization through a number of different features and capabilities such as the XML results feed, JSON, or our brand new custom data rendering features – tools that web developers with programming experience can use for more advanced results. With Themes, however, you can make major layout and formatting changes to your search experience right through your control panel, without having HTML, CSS, or JavaScript editing.

    Google Site Search is constantly adding new features. We recently added mobile support for Custom and Site Search as well as support for rich snippets and easier synonym management, among many other enhancements made in 2009. Needless to say, we have ongoing new features and enhancements planned for 2010.

    See how easy it is to put the power of Google search to work for your website.

    Posted by Clay Maffett, Google Site Search team

    Posted:
    From building and improving search on Google.com, my fellow engineers and I have learned a lot about how people search and why factors such as stemming, spelling, and synonyms are so important, even in the context of our business tools.

    One of our first and most important observations was that returning zero results for a search query is one of the fastest ways to frustrate visitors – and lose potential customers. Shoppers who have made it to your site and searched for a product or category have expressed clear interest in buying from you, and returning no results is akin to accidentally forgetting to turn around the "Closed" sign on your storefront door in the morning!

    Fortunately, retailers do have tools available to avoid this pitfall: automatic stemming, spell-checker, and synonym dictionaries can help ensure that customers find related or similar products on your site, even if they don't type in the exact product name or description text.

    Like Google.com, Google Commerce Search has always arrived "out of the box" with the best automatic stemming, spelling, and synonym technology available. Starting today, it's become even easier for retailers with unusual or distinct product catalogs to upload and manage custom synonym dictionaries.

    Now retailers who choose to enable advanced synonym options can simply add sets of synonyms specific to their product lines and can also trigger search expansion, so that the query as typed automatically triggers results for synonymous products.



    Google already has a large body of synonym data for general search terms, and since Google Commerce Search lets you harness many of the search features of Google.com, you shouldn't bother replicating the work. Instead, focus on adding synonyms for queries specific to your product line or online store.

    It's easy for search engine administrators to add synonyms to their accounts. Simply log into the control panel and add or delete search terms you want to trigger the synonym expansion. Or, if you have a large number of terms to add, you can create an XML file and quickly upload that to your account.

    We hope you'll join us on our quest to end unnecessary zero result queries!

    Posted by Tianyu Wen, Software Engineer

    Posted:
    Thousands of businesses and schools have been using Google Sites as a collaboration platform for teams, classes, or entire intranets.

    In the past year, we've helped simplify the site creation process with site templates and let businesses create domain-specific gadgets with private gadgets. Gadgets are snippets of code that can embed rich media, pieces of web content, or Google Apps products like Docs or Calendars, directly into Google Sites. One request we've received from Google Apps administrators is the ability to manage the types of gadgets available to users in the gadget directory.

    Available to Google Apps customers, we're releasing an update to the Feed Server Client Tool (FSCT) – the same developer tool that enables private gadgets – to allow administrators to set which gadgets appear in the Sites gadget directory. Using the FSCT, businesses and schools can choose to explicitly select relevant gadgets for their domain's directory or blacklist inappropriate gadgets.

    To find out more about using FSCT to manage your domain's gadgets in Google Sites, read the Help Center Article.

    Posted by Jeffrey Harris, Associate Product Manager, Google Apps

    Posted:
    The Google Maps API Premier team looks to customer input as we build tools that enrich websites, applications, and devices with location information. Customers frequently tell us that the higher than standard limits on web services such as geocoding and static maps are among the most valuable aspects of Maps API Premier.

    However, any web service can be vulnerable to anonymous automated access. To further protect our Premier customers from unauthorized use of their client IDs, we’re adding an additional layer of security to Google Maps API Premier.

    Starting today, we will be issuing a private cryptographic key, unique to each account, to all Maps API Premier customers. From now on, requests made to certain web services from Maps API Premier accounts will need to be “signed” with this key. This security enhancement will ensure that requests are authorized by the owner of the Maps API Premier client ID specified in the request.

    Existing Maps API Premier customers should expect to receive an email from Google within the next 10 days containing their private cryptographic key. For documentation explaining how to use this cryptographic key to sign requests, please refer to the Maps API Premier Developer Guide. The Static Maps V2 API is the first API to support URL signing.

    As of March 2, 2010, requests made to the Static Maps V2 API will need to be signed to be accepted. However, for added security, we encourage you to begin signing requests you make to this service now.

    By enhancing the security of our services we better protect the interests of our customers and of our data content partners. I’m excited to continue to develop the secure infrastructure that support ongoing innovation from Google – and for our customers.

    Posted by Daniel Chu, Product Manager, Google Enterprise Maps & Earth team

    Posted:
    Today, we're introducing a new feature for Google Postini Services: Message Log Search. This feature delivers the search and analysis capabilities normally available with on-premise solutions, but without the associated complexity or maintenance.

    When messages pass through the Postini service, header and transaction data about these messages is stored in a log. Previously, admins only had access to this data through customer support. With the Message Log Search feature, email administrators can now easily run searches on these logs and drill down to the details about how specific messages were processed.

    For example, admins can view the disposition of messages, such as whether a message or group of messages was delivered, quarantined, archived, or encrypted.

    Say an admin was checking the delivery status of all inbound emails from Matthew Smith:


    Message Log Search returns results which include who received the message, date/time, disposition, and more. Click the image below for full view.


    Customers trying a beta version of Message Log Search have found many useful, time-saving applications for the feature. For example, Dave Lugo at Affiliated Computer Systems is "very happy" that Message Log Search helps him track errant emails and easily resolve the "they didn't get it / we didn't get it" tickets he receives from his users. Joe Stark at HeidelbergCement uses log searching to "proactively search for problem senders" and block them entirely from his network.

    Other customers have found that the Message Log Search interface is "very fast and responsive," and helps them to determine the effectiveness of new content policies and gain insight into traffic patterns across their organization.

    These are a few examples that illustrate the flexibility and power of Message Log Search, and starting today, you can try the feature for yourself. Message Log Search is now available through the Postini service administration console to Postini and Google Apps Premier Edition customers.

    For more information on Google Postini Services, please visit www.google.com/postini.

    Note: Message Log Search data is managed and stored in Google datacenters pursuant to the privacy and data confidentiality provisions spelled out in our customer agreements. The message security service stores information about messages in a log, such as how it is processed, but does not store the content of messages.

    Posted by Gopal Shah, Google Postini team